Local SEO Services are a search engine optimization approach that enables your business to appear on SERPs when prospective customers conduct local searches for what you are selling. In other words, local searches are online searches conducted on SERPs to find products or services within a specific location. For instance, if your business is located within the Sacramento area in California and users living within that area search out products and services similar to what you are selling within the Sacramento area, that's called local search. While the reliance on social media may have surged in recent years, local SEO remains vital in optimizing numerous companies' performance and ranking in local listings. Failing to consider this advanced marketing approach's relevance and importance means you're missing out big time. Don't believe us? Let's see what Google has to say about local SEO:?